Online services reach the health industry and bring advantages to patients

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Following a worldwide trend, which goes beyond home banking and e-commerce, online services now involve self-scheduling of appointments and exams. 

The incorporation of online services in the healthcare industry is becoming a global trend, as well as other types of web services that are already part of the routine of most people for the benefits they provide, such as home banking and e-commerce. Every resource that can be an ally in the quality of life of the citizens is welcome.

In the health context, a solution that facilitates the connection between institutions and patients, streamlining the scheduling of appointments and exams and optimizing the time of those waiting to schedule an appointment in the medical calendar has become a reality with the Online Scheduling. It allows patients to schedule appointments and exams 24/7, directly on the website of each institution, accessed by any device. People choose the best day and time for their appointments with just a few clicks. This ensures greater agility, mobility, and especially time-saving, since in order to schedule an appointment or exam by phone the patients spend on average 8 minutes.

The Online Scheduling creates a new interaction channel that helps to streamline traditional forms of scheduling appointments and examinations, in person or by phone. Since the solution is responsive, the patient can schedule an appointment via desktop, notebook, tablet or smartphone even if the hospital, clinic or laboratory website does not have this feature. Automation frees customer service and call center, providing more efficiency to hospitals, clinics and laboratories.

MV, a national leader in healthcare management systems, launches simultaneously in the states of São Paulo, Rio Grande do Sul and Pernambuco the Online Scheduling in the hospitals Santa Catarina (SP) and Moinhos de Vento (RS) and Centro de Diagnóstico Boris Berenstein (PE). The solution is part of the Global Health – MV’s new healthcare and welfare platform.

In the six units of Centro de Diagnóstico Boris Berenstein, for example, approximately 30,000 exams are scheduled on a monthly basis. At Hospital Santa Catarina, a reference health unit in São Paulo, more than 13,000 appointments and exams are scheduled per month. “For any health institution, the self-service is a great advantage that reflects on the turnover and customer satisfaction, reducing the costs incurred with infrastructure and workforce by more than 70%,” said Paulo Magnus, CEO of MV.

“Initially, MV’s goal was for self-scheduling to account for 20% to 30% of the number of appointments made by health institutions that acquired the solution. And since the expectation is to keep a conversion of adhesion of more than 5% over the months, we estimate that within the next three years 70% of appointments for medical procedures are made online,” said Magnus.

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